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About Another World

We help people escape routine — and partners build a business

Founded in 2018, Another World is a global franchise network of free-roam VR arenas with proprietary multiplayer games for groups, families and corporate events.

Another World is

A fast-growing chain of VR arenas where reality meets fantasy

Our guests become the heroes of incredible adventures — space battles, thrilling kids’ games, intense team competitions. Every game is a unique world with complete immersion, so people come back again and again.

1,600,000+ visitors served across the network since 2018

500+ partners open arenas with Another World
60 countries where we are present
100,000 players enjoy our games every month
20% of partners have opened two or more arenas

Vasily Petrenko, co-founder and CEO of Another World, speaking at an event

Vasily Petrenko Co-Founder & CEO (International)

Our mission

Unique worlds, real emotions, a proven business

We develop our own team-based VR games, our own device management and booking systems — and we support every partner from the day the contract is signed through every stage of the arena’s growth.

That is how a single arena grew into a network of 500+ partners in 60 countries, where over 1,600,000 guests have already played.

From escape rooms to a global VR leader From one arena to 450+ locations

Technology

Built on our own tech stack

From games to hardware management — every piece is designed to make arenas easy to run.

Standalone headsets

Meta Quest, Pico and HTC VIVE Focus — no backpacks, no cables.

Own game studio

Multiplayer games built in Unity with real-time synchronization.

Device management

Our own system controls every headset in the arena from one screen.

Booking & CRM

A partner website with online booking, CRM and analytics dashboards.

Leadership

The team behind Another World

VP
Vasily Petrenko Co-Founder & CEO (International)
DB
Dmitry Besedin Co-Founder, COO
IZ
Igor Zapletnev Co-Founder, CTO
AG
Alex Garmiza VP, Franchise Development
EG
Ekaterina Gromovaya VP, Global Operational Performance
AS
Alexey Sarvirov Director, Marketing & Communications

In the spotlight

Events, press and milestones

ABF Franchising Expo — São Paulo Selected participant of the largest franchising exhibition in Latin America.

Top attraction in Bahrain An Another World arena became one of the top attractions of the kingdom.

The mayor of Winnipeg visits A partner arena in Winnipeg, Canada, welcomed the city’s mayor.

10 years of VR arcade insights Deep dive with industry analyst Bob Cooney and our founder.

Full support

You are never alone: how we support partners

Everything you need for a successful VR business — from a unique game library to training programs and ongoing support.

Personal manager

01

Personal manager

Your personal manager guides you through every stage of business development and helps you avoid mistakes at the beginning.

Marketing support

02

Marketing support

We provide the marketing materials you need to launch and scale your business effectively.

Technical support

03

Technical support

Assistance with any questions regarding equipment or software — from setup to everyday operations.

Inside the arenas

What Another World arenas look like

Neon maze floors, branded zones and happy guests — a recognizable space in every city.

Guest laughing in a VR headset

Girl playing a VR game

Woman putting on a VR headset

Boy playing in the VR arena

Girl with VR controllers

Player on the neon maze floor